Hello everyone and welcome to another edition of the IndiBlogger weekly diary! As the IndiBlogger Event season is upon us, we will be doing a cover story on our events, its origins, its jaw dropping statistics and some of our favorite moments! We will also reveal the winners of last weeks question and that’s going to take up all the space on our blog this week!
Organized over 100 IndiBlogger Blogger Meets, met over 10,000 bloggers, spent butt loads of money, collectively consumed 3200 cups of coffee, ravished 2000 liters of “fancy” beverages and then there’s Karthik. Well, why do we do it? Read on..
The first Meet of its Kind!
The Bangalore IndiBlogger Meet
Saturday February 16, 2008 – 4:00 PM onwards
This was the event that started it all. The success of this event would define IndiBlogger’s offline activities for the years to come!
Here is the first post that we have ever received for an Indiblogger event. It may not seem like much but it certainly got the word out there.
In 2008, events for blogging were virtually non existent. we used to meet bloggers at “Bar camps” the real one and the literal bar :-). There was a “Blog Camp” series as well which I didn’t find anyone taking responsibility for and there was nothing to specifically recognize bloggers as a group or a community on a nationwide scale. The first event helped me understand, what blogging meant to people. It was an electric affair and we trashed the MS Bangalore office as well :-). The community team at MS let us to do whatever we wanted (and in their office!). No one knew what to expect and neither did we. A lot of the bloggers told us that they had never felt so involved in any other event, not quite like this anyway.
At some point during our first few events we had a “Movement” called “The Jig”, that Renie conjured up one day. I have no words to describe it but everyone seemed to enjoy it
After a few more meets we landed up in Bangalore again and this time we wanted to break the confines of a corporate environment and so on the eve of the first Iron maiden concert in Bangalore, we decided to go out and rent the pub “Stones” for a night and bring the roof down.
The comments on our meet page sums up the event. Stones allowed us get behind the counter, play our favorite music, take requests and basically own the bar for the night. They must have loved it too until someone spilled beer on the counter That didn’t stop anything though, we continued to run wild.
And interestingly enough, Vineet Rajan was at this event as a blogger! And as usual, asking everyone to do stuff for him. We should have killed him when we had the chance.
After 15 odd meets we reached a point where things had to change and the press was also showing a lot of interest when 150 bloggers decided to show up for this event in Hyderabad. One major aspect of our events was not to judge a blogger by “influence” and “quality of writing” or any other bull shit. We allowed bloggers who had just been blogging for a month to others who were blogging for many years. This accomplished a lot for us as more and more people started getting inspired to write. As long as they were registered members, we found that the people who had just started blogging were equally enthusiastic in promoting the IndiBlogger community and getting others to blog with them as well. A lot of them turned out to be great writers as well!
IndiStat: 10,867 bloggers have attended IndiBlogger Meets to date!
The Independence Day Blogger meet in Mumbai!
Sunday August 15, 2010 – 2:00 PM to 7:00 PM
This meet was a turning point in many ways for IndiBlogger. It was one of our first events with “obscene” budgets. We attracted some of the top bloggers in Mumbai at that time. Even Gul Panag decided to walk in, see what the fuss was about and moderate a forum session as well. A lot of the bloggers who attended this event are taking blogging seriously at the moment. Magali Vaz who came with her mom at the time, is one such blogger. Looking at her regular tweets and posts, I can see her loving what she is doing at the moment.
Some Event posts:
I don’t think we’ve ever been able to recreate the unique magic of this meet. I tried to preserve it with a bizarro video. It was good fun going around and asking everyone what was wrong with the event as opposed to asking them if they enjoyed it! When I see it now, it reminds me why I should stop drinking, for the duration of the IndiBlogger meets at least :-D.
The uncensored, backstage pass, all inclusive Vid: https://www.youtube.com/watch?v=5G9JwMfHGmo
IndiStat: The number of meets and the average participants in each city.
The IndiMeet with Spice:
Sunday June 10, 2012 – 3:30 PM to 8:00 PM
This event was also ground breaking for us, as for the first time we allowed a celeb take on a complete segment. It was great to see Rajiv Makhni in his elements! I don’t think he has been able to match the excitement that he had on any of the other IndiMeets that he did later. It was also the day that the mantra (For lack of a better word), “Hurr Hurr” was first done. It was done to introduce Rajiv as a one time thing, but the deafening sound of over 300 bloggers chanting “Hurr Hurr Hurr..” as Rajiv walked in at The park in Delhi, meant that it wouldn’t be soon forgotten. It was an arena in there!
This was also the day when Prateek Shah decided to run amok among the crowd of bloggers with arms flailing and yelling at the top of his lungs. He runs a happiness workshop and I think we pushed him over the edge of happiness Here is his post!
The “Hurr Hurr” made an appearance at the Vodafone IndiBlogger meet in Mumbai where Lewis Hamilton granted IndiBlogger an interview with IndiBloggers, and within the first 20 seconds of this video, you can hear Lewis Hamilton say and I quote, “This is the best welcome that I have ever had”. Groovy!
IndiStat: The Big Ones!
The commercial awareness for digital marketing is limited in many other cities and towns. If you have any ideas on how to get a meet organised in your city/town, do let us know! We have an option for you to create your own meets be it in your house or a coffee shop. At the moment these meets are not for commercial purposes, however if you guys want to meet up and try some book reading or invite people for some activities like treks and photo walks or just plain ol’ chit chat (My favorite!), you can create your own event here.
There are many more memorable moments including the IndiBand playing its first gig in Mumbai and the networking events like Kotak Jifi where we connected 3 cities via big screens. That was a fun experiment as well.
There are always some regulars at IndiBlogger meets, and they really know how to utilize them. They also give us a lot of feedback and keep us real honest. Usually around 30% of the bloggers who attend our events are veterans. This means that with the rest of the 70%, there are plenty of networking opportunities at every IndiBlogger event.
IndiStat: The ones that come no matter what!
* All Stats in this post are as of December 2014, courtesy our stats engineer Sainath Krishnan.
|Blogger ID||Name||City||Meets Attended|
|9473||Jaideep Khanduja||New Delhi||11|
|26772||Vinay “Leo” R||Bangalore||11|
|18831||Hitesh Rawat||Noida, Bengaluru, delhi||10|
|37732||Manjulika Pramod||New Delhi, Faridabad||10|
|52935||Aditya Nath Jha||New Delhi||10|
So, in a nut shell, we do events because we love it. there is no other reason for it. We profit much more from our online campaigns, and because of the setup costs and time involved in executing an event, we couldn’t have done so much if we didn’t absolutely love it! Events are the only offering that demands the time of the entire team. At the end of the day, its all worth it.
The winners of last weeks questions!
Before I announce the winners, I would like to point out that the sending of the IndiBlogger merchandize will be delayed by another week. This is because our logistics and creative editor (Swati) of our weekly diary decided to go galavanting on a bike for a couple of weeks. She is on her fourth breakdown. Two more to go.
This weeks question and the IndiMugs are back!Comment on your favorite blog post of all time with the link and why you think it’s dear to you! That’s all you gotta do for a chance to win The IndiBlogger “Blog Now, Live Forever” IndiMugs. Yes they are back!